MyPostcard is an app helping people around the world to turn their photos into real printed postcards.

The brand achieved over 1,000 applicants for their online casting with an incredible mix of backgrounds including dancers, people with tattoos, punk rockers, grandparents, mothers with young children and sports people.

The results were created a vibrant campaign, which captured the essence of MyPostcard and really showed that the brand is for everyone.

Here is one example from the campaign: